Boba Up revolutionized the bubble tea scene as Seattle’s first self-serve boba shop, located in the University District. With over 20 drink bases and eight toppings, customers can fully customize their own unique boba creations, making every visit a personalized experience.

The Project:​

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As Seattle’s first self-serve boba shop, Boba Up offers a fully customizable drink experience with over 20 bases and eight toppings. To showcase its unique concept and vibrant atmosphere, I was invited to create engaging visual content that highlights the interactive nature of the shop.

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1. Video Production

Filmed the self-serve process, customer interactions, and the variety of drink options to showcase Boba Up’s unique experience.

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2. Photography

Captured high-quality images of the store, drink creations, and the inviting atmosphere to enhance brand storytelling.​​